Computer and Web Articles

Question:
Erin, I read your column, even though I am somewhat computer illiterate. I have a question for you: How does Facebook make money? We saw the movie “Social Network” and we were stymied by the fact that the founder is a billionaire. Thanks for your help.
- Rita Adams (Summit County, Colorado)

Answer:
Facebook makes the majority of its money in the same way oh-so-many businesses, blogs, online services, television channels and magazines make their money. There’s no secret to it. It’s plain ol’ advertising. They sell ad space.

If you consider Facebook’s truly massive membership base along with Facebook’s capability to target specific audiences based on their interests, it becomes easier to envision the incredible goldmine Facebook can offer to eager advertisers.