Business Website Tip of the Week: Give Your Company Some Credibility
Posted in: Tips for Business Websites
I recently came across a wonderful article written by Trenton Moss that discussed the importance of credibility in business websites.
Web credibility is all about presenting your business on your website in such a way that you come across as trustworthy and knowledgeable. (And … hopefully you truly are both of those things… Right?)
Making adjustments and updates that result in a more credible website can reap huge rewards for your business, so have a look at Trenton’s five recommendations for making your business website more credible (and therefore more effective):
- You must prove there’s a real organization behind your website.
- Your website needs to provide ‘sensitive’ information.
- All statements and claims should be backed up by third-party evidence.
- There has to be proof that your organization is growing and has clients.
- Your website needs to have an air of professionalism and confidence.
If your company has its own website (and I really, really hope it does), I highly recommend you read Trenton’s complete article, which can be found right here: http://tinyurl.com/ybbcy86.
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