Throwback Tech Topic of the Week: The Delight of Downloading

Posted in: Web Info, Tips & Tricks

Over the course of the past few weeks I’ve found myself reminded of the fact that many people still find the concept of downloading to be mysterious and confusing. And so I dove deep into my article archives and found this June 2003 write up on downloads that’s just as accurate and helpful as ever. Enjoy…

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Today’s delightful discussion delves into downloading. Alright. So it’s not really a discussion; it’s more along the lines of me talking about it and you just reading about it but hey, I was feeling the need to start this article off with an alliterative bang.

“Downloading” is one of those terms you hear quite often but may not feel quite sure what it means. I mean, you kind of know. Sort of. But not exactly. Allow me to clear the clutter and clarify the confusion.

To download is “to transfer (data or programs) from a server or host computer to one’s own computer (or device)”. Blah blah blah, glazed eyes, technical babble, that definition didn’t do anything for you, right?

Well, since most of our download experiences deal with the Internet, I suggest you just think of downloading like this: Pulling something cool off of the Internet and saving it onto your computer. That’s it! For general purposes it’s much easier to think about it that way.

Okay, so you understand what downloading is. “Why should I care about it?!” you cry. “Because,” I respond, “there are lots of really neat things sitting out there on the Internet just waiting to be downloaded. And many of them are free!” Your eyes just got wider when I said free. I saw it.

When you pull something off the Internet and put it onto your computer, you usually need to save it in a specific location. Some people like to save downloads to their desktops, others like to save downloads into their “My Documents” folder. This way, once your downloads are transferred onto your computer, you can open them up and use them. After all, it would kind of defeat the purpose of downloading something if you couldn’t find the spot on your computer to where that something was downloaded.

“Alright,” you say hesitantly, “but then what does ‘uploading’ mean? Is it any different?” Why I’m so very glad you asked! Uploading is, not surprisingly, the exact opposite of downloading. It’s when someone takes something from their computer and pushes it up onto the Internet. Webmasters create websites on their computers and when they’re done, they upload the website to the Internet. Unless you’re editing a website or are a filesharing maniac, you most likely don’t upload things on a regular basis. That’s why we focused on downloading today.

And there you have it; you’re now an expert on downloading.  Keep up the good work.

Grab Bag: Your Five Links of the Week

Posted in: Website Links

  1. www.xtranormal.comWarning: Do not visit this link unless you have a bit of extra time on your hands. The site’s premise is as follows: “If you can type, you can make movies.” And it’s true. You can make a movie in minutes with the sets, sounds, and actors of your choice. You’ve got drag and drop animations along with automatic lip-sync; this means you type, your 3D actor speaks. Anyone out there a bike racer? Or have a significant other who is a bike racer? Then you MUST MUST MUST watch this xtranormal video: http://tinyurl.com/yloevej.
  2. http://tinyurl.com/ykdfedw - I know I’ve provided a link to food-related USB Flash Drives in the past–HOWEVER–I came across these delicious cake USB Flash Drives and I thought…. Oooooh cake. It’s always time for cake, right? Cake Royale … French Mille-Feuille, Strawberry Torte, Black Forest…
  3. http://tinyurl.com/5gw663 - If you’re going to complain, at least do so in a manner that gives you a chance to benefit from your efforts. The purpose of drafting purposeful complaint letters, in a nutshell, is to artfully say “it will cost more to ignore me than to take care of my problems.”
  4. http://tinyurl.com/2k7rhz - Ahem. I give you: “Twenty-Eight Ways to Make Money with Your Website”
  5. http://tinyurl.com/ygdfmho - “Help! My computer is full of spyware and I don’t know what to do?!” Well, I can’t help you. We here at timeforcake don’t fix computers. That being said, I did find this fantastic blog post, and I suggest you either read it right this second (if your computer is currently full of spyware) or bookmark it (in case your computer becomes full of spyware in the future).

Business Website Tip of the Week: How to Make Good Content Even Better

Posted in: Tips for Business Websites

The fact that your business website’s copy is good doesn’t guarantee that it will be read. Your copy may be useful, effective, and persuasive when read from start to finish, but it may not be living up to its potential if it doesn’t respect a basic web truth:

For the most part, when reviewing information on the web, people do not read. They skim.

As much as you may love those long, detail-rich paragraphs expounding the wonders of your many qualifications and accomplishments, most people have neither the time nor patience to read through them.

To turn your good text into great text that allows people to first skim through your content, simply chunk it up. Break large paragraphs into smaller, bite-sized portions of content. Use headlines above areas of text to let your visitors know what that text focuses on. Take those long lists of accreditations, clients, or products and arrange them in easy-to-skim-through bulleted lists.

MYour site’s visitors can’t be educated or influenced by all that text you wrote if they never read it. So consider setting aside a small bit of time to review your site’s copy and, if it’s a bit on the wordy side, chunk it up to increase the likelihood of it being read by your site’s visitors.

Grab Bag: Your Five Links of the Week

Posted in: Website Links

  1. http://tinyurl.com/yz9fk9s - Allow this YouTube video to introduce you to the future of computer mice.
  2. www.LetterMeLater.com – Send out emails to anyone you wish – “with the ability to have them sent at any future date and time you choose.” Features include a LetterMeLater widget, the ability to send recurring emails, the ability to send scheduled text messages to cell phones, and a function for importing your contacts and creating grouped mailing lists.
  3. http://tinyurl.com/ygdjo6t - Oh how I wish more Twitter users would read this blog post, written by Denver copywriter Erika Napoletano, entitled “How to be annoying on Twitter in 3 easy steps.”
  4. http://tinyurl.com/6mmnu3 - Are you mucking up your website’s analytics without knowing it? If you Google Analytics users haven’t filtered out yourself and your coworkers, you very well might be skewing your site’s statistics. Would you really feel so proud about your 400 website visits last week if 250 of those visits were actually you and your office pals – because you all have your site set as your homepage? Visit this link to learn how you can easily filter yourself and others out of your Google Analytics tracking.
  5. http://tinyurl.com/yed9xbs - Hang your clothes, save the world? Sounds a bit easier than having to save the cheerleader.

Local Technology Alert of the Week! Summit Telecom is here!

Posted in: Tips for Business Websites

Sound the trumpets! Clang the bells! Let it be known to all Summit County residents that we have a local telephone company right here in Breckenridge!

Summit Telecom offers three great plans for you to choose from, they donate $1 from each monthly bill to the National Forest Foundation to help replant Summit County forests, and best of all, all their plans include free long distance! I don’t think it gets much better than that. In fact, most companies and businesses that switch to Summit Telecom find they save close to 40% on their phone bills.

In 2002 my company began using Qwest for its phone service. Our monthly phone bills typically fell within the $50 to $60 range—and this did not include long distance service. We’ve since switched to Summit Telecom and, not only do we feel great about supporting a local business, our monthly phone service now costs $39.95 per month—and that includes national long distance service!

Sign up or learn more today. Call Summit Telecom at (970) 776-5882 or visit their website: www.DialSummit.com.

Computer Tips of the Week: Time for More Keyboard Shortcuts

Posted in: Computer Tips & Tricks

Keyboard shortcuts allow you to do your computer work quickly and more efficiently.

Think about all the poor people who don’t realize they can copy text with Ctrl + C and paste that text with Ctrl + V. Every time they want to copy and paste they select text with their cursor, move their cursors up to the Edit menu option at the top of their screen, click on that Edit menu option, move their cursors down, and select Copy. They then repeat an almost identical process to paste their text. Slow, inefficient, and tedious work.

But of course you already know about Copy and Paste, yes? Let’s look at some other useful keyboard shortcuts you can put to work for you.

  • Ctrl + A: Selects everything! In Word this will select every single letter, word, image, etc. that’s sitting in your document. If you’re in a Windows folder, this will select every single file within the folder.
  • Ctrl + B: This will bold text in many programs (Word, Excel, etc.).
  • Ctrl + D: This allows you to quickly mark a web page as a Favorite when you’re using Firefox, Safari, or Internet Explorer.
  • Ctrl + I: This will italicize text in many programs (Word, Excel, etc.).
  • Ctrl + Q: This quits most programs. All done with your Excel spreadsheet? Finished up your Photoshop comp? This will close the program down for you, pronto. (If you’ve not saved your work yet, you’ll be prompted to do so before the program closes–don’t worry.)
  • Ctrl + U: This will underline text in many programs (Word, Excel, etc.).
  • Ctrl + Z: Undo!! Undo!! Make an error? Typo? Enter the wrong information? This will save you. I use it many, many times a day. (Sadly though, it can’t help you take back emails you shouldn’t have sent.)
  • Ctrl + Esc: In PCs, this will pop open your Start menu (no need to click the Start button at the bottom left-hand corner of your screen).

Grab Bag: Your Five Links of the Week

Posted in: Website Links

  1. http://tinyurl.com/28ecn8 - [For Mac users only] No more painfully slow load times or massive onslaughts of advertisements from weather sites like Accuweather and Weather.com. You have an alternative, and it’s called Seasonality. Developed by Gaucho software, Seasonality is a little software program created specifically for “visual, information hungry weather buffs” that includes features such as graphs, satellite images, and astronomical data. Take it for a 30 day test drive for free. If you like what you see and choose to purchase Seasonality, it will set you back a total of $24.95.
  2. http://tinyurl.com/6l5or7 - Fifteen super easy, super quick, neat things you can do with Excel. What can one possibly do in Excel that’s neat? How about adding smooth, rounded borders to your charts? Filling those tabs at the bottom of your spreadsheet with color? Fetching live stock quotes or company research with a single click? Eh?
  3. www.backtype.com – Find out what people are saying about you, your company, or topics that interest you. In real-time. This conversation search engine indexes and connects millions of conversations from blogs, social networks, and other social media.
  4. http://tinyurl.com/yu77p6 - Attention all Outlook-using business owners and employees! Learn how to set up better (and multiple) out-of-office responders. Please? I’m asking you nicely. Please learn how to do this. It is truly annoying when you leave for vacation and I send you an email and receive no response. I think you’re ignoring me and I try to follow up with you despite the fact that you’re actually going to be sitting on a beach in Hawaii drinking Coronas for another week and a half. I had no idea; you never told me. Setting up a simple autoresponder would have saved me (and all the other people who emailed you) quite a few headaches.
  5. http://tinyurl.com/28j9e8 - Still wondering how I make these ‘tiny URLs’ for most of the links in the Grab Bag section? Wish you could shrink long website addresses down so they were shorter and easier to share with others? Here are three tools that put the power of URL-shrinking into your hands! (A note for those thinking “Yeah, I already know how to use TinyUrl – so thanks but no thanks”: read this post to learn about two alternatives to TinyUrl that offer an additional, useful benefit…)

Business Website Tip of the Week: Keep Those Links Consistent

Posted in: Tips for Business Websites

Few business owners would say they want to frustrate their websites’ visitors. Yet many unknowingly do just that by failing to ensure that the links on their sites are consistent and easy to spot.

If the links in your homepage text are underlined and blue, make sure the links in the text throughout the rest of your website are underlined and blue. If you have green buttons in the footer of your website and you’re about to add more footer links, make sure they’re green as well.

Sounds simple. Rudimentary. This tip is so basic that you almost feel insulted I would take the time to suggest it. Fair enough.

Consider, though, the fact that over the past week I counted no less than eight Summit County businesses’ websites in which I encountered confusing, inconsistent link-display problems. I couldn’t find what I was looking for. I click on items that appeared to be links but were not. It was annoying.

So if you get a chance, you just might want to take a quick look at your business’ website. Not that your website would have link-display consistency issues but … well, you know. It doesn’t hurt to look.

Grab Bag: Your Five Links of the Week

Posted in: Website Links

  1. www.page-flip.com – Many people love the idea of adding flashy flip books to their websites. Many people love the “page-turn” effect they’ve seen in PDF files. If you’re one of these people, I believe you’d be interested in this website. FlippingBook PDF Publisher is an “easy-to-use professional desktop editor” that will help you replicate these fancy-schmancy page-turning effects.
  2. www.pleasedress.me – A “t-shirt search engine” that lets you locate cool shirts on the web.
  3. www.pingg.com – Free, stylish online invitations and announcements which, as they say, are “worthy of print.” I actually agree with them; the designs of their invites, eCards, greetings, announcements, etc. are professional and well-done. This is exactly why, within 10 seconds of arriving at the Pingg.com website I wondered, “Okay, so what’s the catch? There’s no way a company can offer a service like this with such beautiful designs for free. They need to make money somehow. So how do they do it?” After a bit more poking around, I discovered that the free cards they send contain advertisements (surprise!!), but if you pay $5, your card/announcement/invite will be ad-free. Suddenly it all made sense. (Oh, and PS: pingg.com delivers to mailboxes as well as inboxes: you click (and pay), they stamp and send.)
  4. http://tinyurl.com/mn3gyx - Any do-it-yourself Google Adsense users out there? I think you’d be quite interested in this superpost on understanding Adsense, all its rules, optimization, and ad placement.
  5. http://tinyurl.com/yfot7yn - Do icons on your computer’s desktop indicate that programs are actually running—and if so, will these programs slow down your system? Find out here.

Q&A of the Week: Gmail and Anti-Virus Software?

Posted in: Q & A

Question:
When you use Gmail, what do you use for your antivirus software?

Answer:
Actually, I don’t use Gmail—but I’d still be delighted to answer this question for you…

Gmail scans each email and attachment for you when it first arrives in your inbox; it also performs another scan on each email you open, and yet another scan on each attachment you send out.

While this anti-virus prevention through constant scanning is wonderful and convenient, it doesn’t exempt you from keeping an anti-virus program on your computer. Learn why (and learn more about Gmail’s anti-virus scanning) at http://tinyurl.com/yzg32bh.

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