Q&A Day
Posted in: Q & A
Question: I have a website for my business and do all the things you’ve mentioned in the past (plus more) to increase my search-engine rankings. They’ve gone up a little but I am wondering if maybe I am doing something to hurt my chances at getting better rankings. Are there things I shouldn’t be doing in trying to get better rankings?
Answer: Good question. Tricky, but good. In my experience, and in past research, I’ve found that there are indeed a few factors most search engine optimization consultants agree are bad news.
First, make sure that you are not serving one set of content to your site’s visitors and then a completely different set of content to the search engines. If the search engines detect that there’s a disparity in the content you’re delivering, expect to receive some serious penalties.
Second, no matter how tempting it may be, don’t spam or stuff your keywords. If you have an elephant site about elephants and your elephant content talks about elephants and the word elephants is used 150 times on the elephant homepage of your elephant site, the search engines will most likely be just as upset as your site visitors.
Lastly, keep in mind that if any of your content is somehow deemed “unsafe” for minors, your site may be penalized or wiped completely from normal search results.
Question: Thanks for your last article on saving internet favorites. I was able to follow your steps and successfully save mine. Would you mind explaining how to delete favorites, though? I can’t figure out how to do it, and I’d really like to clean out my list because it’s too cluttered.
Answer: I don’t mind explaining at all; it’s actually frighteningly easy. No memorization, printing out of instructions or headaches required. The easiest way to go about trimming down your favorites list is by using the ever-so-wonderful-and-always-useful right click.
With Internet Explorer open, hit Ctrl + I if your favorites bar isn’t already visible on the left side of your window. You should now be looking at your list of favorite (or maybe no longer your favorite!) websites.
Find a site you’d like to get rid of, put your cursor over the site name, and right click with your mouse. A menu pops open with a list of options. Click delete, and you’re on your way to an updated and organized favorites list.
Question: A while back you told us about a really neat map website. Can you remind me what the address for that site is?
Answer: I actually receive e-mails with this question on a semi-regular basis. So for all of you who were considering asking me about this map website, consider no more and just head over to www.us.map24.com.
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